I've spent 10+ years helping brands figure out what they're actually trying to say…
and then making sure people believe it.
I've built marketing programs from scratch, taken products to market for non-technical buyers, and worked across B2B, fintech, and CPG at every stage from seed to scale. My background is in Visual Arts, which means I care as much about how something looks as what it says. Both matter. Neither works alone.
I work independently now. Which means when you hire me, you get me – no handoffs, no account managers, no playing telephone with a junior team member who's doing the actual work.
What i bring to the table
STRATEGY
GTM Strategy + Execution
Strategic Positioning + Messaging
Competitive Analysis + Market Entry
Investor Narrative
Customer Journey Mapping
MARKETING
Full-Funnel Campaign Strategy
Sales Enablement
Content Strategy + Funnel Mapping
Customer Education + Learning Paths
Audience Segmentation
CREATIVE
Brand Identity + Voice
Web Design + Build
Campaign Creative Direction
Asset + Collateral Design
I LOVE WORKING WITH
who are doing their own marketing and know it's not their job.
founders
at an inflection point – raising, launching, repositioning, or scaling – who need someone senior in the room, not just on a call.
brands
that have a product people love but can't quite explain.
Teams
who's tried the agency route and found themselves managing the relationship instead of the work.
anyone
Good marketing is just clear thinking, made beautiful.